Services & pricing
Two services.
Built to perform.
Website design and development for businesses in Reading, Tilehurst, Pangbourne and across Berkshire. Whether your current website needs a serious upgrade or you're starting from scratch, every TONED project is hand-built, performance-tuned and quoted at a fixed price.
Optimise
Website Tone-Up
A complete design and performance overhaul for your existing website. We keep what works, rebuild what doesn't, and turn a dated site into one that earns trust the moment it loads.
Ideal for
Established businesses with a website that looks dated, loads slowly, struggles on mobile or simply isn't bringing in enquiries.
What's included
- Full website audit and recommendations
- Contemporary redesign of your existing pages
- Core Web Vitals and speed optimisation
- Mobile-first responsive refinement
- Local SEO foundations and metadata
- Google Business Profile integration
- Conversion-focused calls to action
- Enquiry forms that reach your inbox
- Broken links, images and layout fixed
- Before and after performance report
Design & build
Full Build
A bespoke website designed and engineered around your business. No templates and no page-builder bloat: just clean, fast, scalable code and a brand presence that sets you apart from local competitors.
Ideal for
New businesses launching online, or established ones whose current site is beyond a refresh and needs rebuilding properly.
What's included
- Discovery session and site plan
- Bespoke UI/UX design, built from the ground up
- Up to 6 pages, responsive across every device
- Copywriting support and curated imagery
- Technical and local SEO
- Analytics and Google Business setup
- Contact and enquiry forms
- Managed hosting, domain and SSL
- Launch, handover and walkthrough
- Post-launch support period
Compare
Which service is right for you?
| Feature | Website Tone-Up | Full Build |
|---|---|---|
| Best for | Upgrading an existing website | A brand-new website |
| Design | Modern redesign of current pages | Bespoke design from scratch |
| Speed optimisation | Included | Included |
| Mobile responsive | Included | Included |
| Local SEO | Foundations | Technical & local SEO |
| Copywriting support | Light edits | Included |
| Hosting & domain | Optional | Included |
| Typical timeline | 1–2 weeks | 3–5 weeks |
| Starting price | £349 | £899 |
Every project
The TONED standard.
Whichever service you choose, these come as standard.
Fixed pricing
A clear quote agreed up front. The price never changes halfway through.
Performance tuned
Lean code and optimised assets for fast load times on every device.
Secure by default
SSL, sensible security practices and dependable hosting.
Live previews
Watch your site take shape and give feedback at every milestone.
Need ongoing help after launch? Optional monthly care plans cover updates, backups, security and small content changes. Ask for details when you get in touch.
Not sure which you need?
Send us your current site for a free, no-obligation website audit and an honest recommendation.